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The Reframe

The Reframe

A weekly column for accountants on the conversations they've been avoiding.

Latest

nobody expected a perfect quote

Jun 16, 2026

You got a quote wrong... You know you got it wrong... And you've decided to pay for it yourself rather than say something to your client.

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The third tier you invented because the framework told you to

Jun 9, 2026

Nobody can remember which tier gets the 24-hour reply.

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the firm owner who can't picture paperless

Jun 2, 2026

a firm owner says her clients will never go paperless — then admits, in the same breath, some of them will. Here's what to do with that gap.

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$42k is what they pay you, but what do they cost you?

May 26, 2026

On the client you grit your teeth through but can't justify firing.

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stop answering your cell phone

May 19, 2026

You gave them your cell to be helpful. Now you can't get it back.

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The Reframe

A weekly column for accountants on the conversations they've been avoiding.

© 2026 The Reframe.
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